How to Find LinkedIn Decision Makers: Company-First vs Person-First Research

Finding LinkedIn decision makers is easy. Finding the RIGHT decision maker at QUALIFIED companies is hard. Learn why company-first research produces 3x better response rates.

EmilyFeb 10, 2026

Why LinkedIn Company Pages Beat Personal Profiles for B2B Research

LinkedIn personal profiles change constantly. Company pages provide stable signals about hiring, growth, and structure. Learn why starting with companies beats individual outreach.

EmilyJan 25, 2026