Better Business Bureau
Trust & Accreditation Data
Stop Guessing Which Businesses You Can Trust.
Turn BBB Profiles Into Qualified Business Leads — Instantly.
Lead3r transforms Better Business Bureau (BBB) business profiles into structured, enriched leads — using trust ratings, accreditation status, and business details — in one click.
No credit card required
✓ Extract verified trust signals
Instantly capture BBB ratings, accreditation status, complaint history, and trust indicators
✓ Decide who's worth engaging
Use trust and accreditation signals to prioritize legitimate businesses and avoid high-risk leads
✓ Human-triggered by design
Lead3r extracts only data you open and trigger manually. No scraping. No automation risk.
The Real Problem With BBB Prospecting
BBB is excellent for checking trust and credibility.
It's not designed for lead qualification.
Trust data isn't organized for sales
Ratings, accreditation, and complaints exist — but not in a format you can act on quickly.
Decision-makers are hard to spot
Owner and principal contact information is often buried deep in the profile.
Manual research doesn't scale
Opening profiles, copying addresses, checking categories, and writing notes works once — not at volume.
Spreadsheets fall apart
Every business profile is structured differently, leading to inconsistent, incomplete data.
Automation tools introduce risk
Scrapers break. Bots get blocked. Bulk tools are unreliable and risky.
BBB prospecting shouldn't rely on manual effort — or gut instinct.
Clean, structured BBB business intelligence — instantly, safely, and in one click.
Why Lead3r Works Perfectly With BBB
Lead3r analyzes BBB business pages using the same on-page visibility available to a normal user.
Just reliable BBB business lead data generated safely inside your browser.
See What an Actual Enriched BBB Lead Looks Like
This is real structured data generated from a typical BBB business profile.
Business at a glance
BBB rating, accreditation status, years in business, and category in one view
Signals that matter
Trust indicators, complaint context, and stability signals
Instant outreach context
AI-generated summaries and suggested talking points based on trust data
Data Lead3r Extracts From BBB Profiles
Business Identity
Business name, alternate names (DBAs), categories, entity type, years in business
Trust & Reputation
BBB rating (A+–F), accreditation status and date, complaint indicators
Contact & Operations
Phone, website, full address, service area, principal contact names
AI Insights
Trust-based lead score (1–10), AI business summary, suggested outreach context
Everything You Need to Qualify a BBB Business — Instantly
Lead3r organizes BBB profiles the way a human would — if they had unlimited time.
Business Overview & Identity
Extract business name, location, categories, years in business, and entity type in one clean profile.
Principal Contacts & Operations
Identify listed owners, managers, or principal contacts when available, plus service areas and operating details.
Trust & Accreditation Signals
See accreditation status, BBB ratings, complaints, and trust history in one place. Instantly surface BBB rating (A+–F), accreditation status, complaint indicators, and trust history.
AI-Generated Outreach Context
Generate tailored opening messages that reference trust credentials, longevity, and business positioning — without sounding generic.
Check out what clients say
Robert M
Founder of Lead3r
"Lead3r started as a tool I built for myself — to stop wasting time copy-pasting data and writing outreach messages manually. It saved me hours every week, and early testers began asking for access. Now it saves creators, freelancers, and shops real time every day."
Used weekly by agencies, vendors, and service providers who verify business credibility through BBB.
Frequently Asked Questions
Is this scraping BBB?
No. Lead3r does not scrape BBB or run automated crawlers. It only reads information that is already visible on BBB business profile pages and extracts it when you manually trigger the action. Nothing runs in the background, and no data is collected without your direct interaction.
Will this put my account at risk?
No. Lead3r is designed to be human-triggered and operates only on pages you actively open in your browser. It avoids automation patterns that typically cause blocks or account issues, making it a safer alternative to scraping or bot-based tools.
What BBB pages are supported?
Lead3r works on standard BBB business profile pages that are publicly accessible in your browser. As long as you can view the profile, Lead3r can extract the visible business and trust information from it.
What data does Lead3r extract from BBB profiles?
Lead3r extracts structured business identity data along with trust-related signals visible on the BBB profile. This includes business name, location, category, accreditation status, BBB rating, complaint indicators, and other publicly displayed details that help assess legitimacy and stability.
Does Lead3r show accreditation status and complaint history?
Yes. Lead3r captures visible accreditation status, BBB ratings, and complaint-related signals shown on the profile. This allows you to quickly understand a business's trust standing without manually reviewing each section of the page.
Who should use BBB leads?
BBB leads are best suited for teams and operators who care about trust, legitimacy, and risk reduction. This includes agencies, service providers, B2B vendors, and anyone who wants to avoid low-quality or high-risk businesses before starting outreach or partnerships.
Does Lead3r contact businesses automatically?
No. Lead3r does not send messages, emails, or outreach of any kind. It only helps you research, qualify, and export business information so you can decide what to do next using your own outreach process.
Can I export BBB leads?
Yes. You can export enriched BBB business profiles as clean CSV files. The data is structured and ready to use in CRMs, spreadsheets, or outreach tools without additional cleanup.
Do I need a credit card to try it?
No. You can try Lead3r and extract your first BBB leads without providing a credit card. This lets you evaluate the data and workflow before committing to a paid plan.
Is Lead3r affiliated with or endorsed by BBB?
No. Lead3r is an independent tool and is not affiliated with, endorsed by, or approved by the Better Business Bureau. It is designed to work with publicly visible BBB profile pages in a stable, human-triggered way.
Start Extracting Qualified BBB Leads in Seconds
Generate your first enriched BBB business lead instantly — free, no credit card required.
Install the Chrome Extension✓ 10 free leads to start • ✓ No credit card required